Food Business News - May 15, 2018 - 49
Bear Squeeze is a
high-protein (21 grams)
meal shake derived
from pumpkin seed
and whole algae
greater solubility, which provides more
functional protein per pound of protein.
Another benefit is quicker dispersion
and hydration. This reduces energy costs
and frees up capacity. Depending on
process setup, this has the potential for
increased plant throughput."
Greater solubility improves longterm product stability. It also reduces
fouling of equipment, which translates
to less frequent plant cleanings.
Interest growing in plant proteins
Plant protein ingredient suppliers recognize the opportunities in the
beverage segment. Because of sensory
limitations, current use of plant proteins
is limited by type and amount added.
Pea protein is currently one of the most
"Recognizing that R-.T-.D. beverages
vary widely in how they are formulated,
processing conditions, levels of protein
inclusion, what other ingredients are
included in the formulation, sensory
requirements, pH levels of the finished product, and the like, we found it
necessary to develop a wide range of U.S.grown, non-G.M.O., organic pea proteins
that would work for each of our customer's particular needs," said Kushal
Chandak, vice-president of research and
development, Puris, Minneapolis.
Ingredion Inc., Westchester, Ill.,
is offering pea protein isolate, a highly
concentrated protein produced from a
non-allergen yellow pea. Compared with
competing plant-based protein solutions,
Ingredion's pea protein isolate offers
better emulsification for higher stability,
according to the company.
AIDP Inc., City of Industry, Calif.,
recently introduced pumpkin seed protein. It is a 100% pure, single ingredient
powder made from cold-pressed pumpkin seeds. It is 80% protein and shows
May 15, 2018
promise in the beverage category.
"Our pumpkin seed protein is ultra-clean and hypoallergenic," said Mark
Thurston, president. "It has a mild, nutty,
almost sweet flavor that is perfect for beverages. It can easily be masked for a smooth
taste or complemented with rich flavors,
such as peanut butter, caramel or chocolate."
Pumpkin seed protein is found in
new Bear Squeeze, a performance-driven
meal shake that delivers 21 grams of protein per single-serve bottle. The product
comes as dried powder in a plastic bottle to
which a consumer adds water or another
liquid, shakes and consumes. Whole algae
protein is also part of the protein blend.
With such a growing array of protein ingredients, formulators may want
to heed Mr. Chandak's advice.
"Lean on the expertise of the ingredient manufacturer," he said. "This
seems simple, but so often a formulator
relies on their own experience and internal resources rather than reaching out
to those who typically know the product
the best. We can shorten learning curves
and provide novel solutions or even customized proteins, if commercially viable.
"In addition, start with the cleanest-tasting protein available. This also seems
straight forward, but it is amazing how
often work goes into trying - and failing
- to make a bad protein taste better using
masking flavors and other techniques in an
effort to save a dollar on the front end only to
have the product fail in the market because
it didn't meet consumer expectations.
"In the end, as we all know, taste is
king. Don't handicap your product from
the start by using an inferior protein." FBN
UBTUF $MBSJTPZ ¥JTBWFSTBUJMFQMBOU
The author is a contributing editor for Food
Business News and a principal in the firm Dairy
and Food Communications, Inc. Her web site
address is www.berryondairy.com.
Food Business News